Thursday, August 07, 2008

How to Market Handmade Jewelry to Stores


Selling your jewelry to stores is a great way to get your jewelry business started. It is also a smart way to develop new contacts and to advertise your business name. Be sure to have a business plan ready, and don't be afraid to make cold calls. You must have great business and professional social skills to market your jewelry successfully. With careful planning and a little salesmanship, you can get your jewelry business off the ground by marketing your products to stores.




Instructions

Difficulty: Moderate

Things You’ll Need:

Step1

Determine how you'd like to sell your jewelry. Decide if you would like to sell as consignment, let the store receive a percentage of sales, or sell your jewelry to the store in bulk for all one price. You might also leave yourself open to suggestions and come up with a sales agreement that works for you and the store together. Type out your plan on your business letterhead to take along with your business card. Make sure that it looks professional and is easy to understand. Have friends who are in business read over your plan to make sure it looks good.

Step2

Visit a store where you'd like to sell your jewelry and ask to speak with a manager. Find out if there's a convenient time you could come back to talk about your jewelry. Have a few sample pieces that you can leave behind along with a business card. If a manager is unavailable, leave your business card and a few of your jewelry samples.


Click here to continue reading how to market your handmade jewelry to stores....

8 comments:

Beading Granny said...

Thank so very much for this advice - I have been talking with a lady who has a consignment store and she really seems to be interested. Oh how exciting this is!
Check out some of my things if you'd like at http://beadinggranny.com
Have a great day. Would love to hear from you.
Sylvia

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